Why Local Listing Optimization is Essential
Local listing optimization, also known as LLO, is one of the most foundational digital strategies we offer. But what exactly is local listing optimization and why is it so important? […]
Smartphone Voice Recognition
What is it? Have you ever asked your phone a question? Something like, “Hey Siri, what is the temperature?” or “Hey Google, find a coffee shop near me.” If so, […]
Why the Landing Page Matters
In this blog, we will discuss the importance of a landing page and how it has the power to make or break your advertiser’s advertising campaign. Before we get started, […]
The Benefits of Geofencing
Geofencing is a location-based advertising technology that allows us to advertise to custom audiences. In a geofencing campaign, we can choose specific addresses and draw a virtual box around them […]
OTT Crash Course: What Is OTT and How Can it Enhance My Client’s Current Digital Marketing Efforts?
Over the past few years, streaming has experienced rapid growth, creating great potential for advertisers of all kinds to profit from this growth. Over The Top, or OTT, refers to […]
The Difference Between Social Boosts & Social Ads
With consumers spending more time scrolling through social media, having a presence on the correct platforms has never been more important for a business. While consistently publishing organic posts is […]
Why Am I Not Seeing My Ads?
You just launched a new digital advertising campaign with your client. It makes sense that your client is excited! However, when customers start to discover that their ads don’t display […]
Which Social Media Channels Are Right for Your Client’s Marketing?
Determining the Right Social Channels for Your Client’s Business: Does your client have the time or resources to run and maintain all of their social media channels? Social media is […]
The Best Digital Tactics for Political Advertising
As the 2022 election draws closer, signs advertising candidates are popping up on lawns, street corners and billboards. But it’s also important for these candidates to get their name and […]
Why Does an Email Bounce?
We know seeing a high bounce rate on a monthly email marketing report is frustrating for you and your client. What went wrong? Well, the reality is that an email […]
The Dos & Don’ts of Event Targeting
Event targeting is an exciting and powerful tool when used correctly. This blog explains what to do and what not to do when setting up an event targeting campaign to […]
Facebook New Pages Experience for Business
Facebook is constantly evolving and making changes to better the user experience. Recently, they’ve started updating Facebook business pages to a new layout called “New Pages Experience.” The previous business […]